The company was founded by Paolo Cerrato following a fifteen-year career as manager for two important international media groups: CIA Media Network, part of WPP Group, and McCann Erickson. He strongly believed in an alternative model of media agency and decided to set up his own one, characterized by its optimal size (not too big), independence, professional expertise, personalized and high level service.

More Digital. More Human.

+ we work on platforms and data + we know targets + we create direct relationships between people and companies.

Thanks to the know-how acquired as first independent media center in Italy, we are a strategic partner for agencies, companies, managers and professionals who need advice and coaching how to integrate channels, build contents based on customer journey touchpoints, automate processes, collect and analyze data, optimize investments and performance.

Personal Media is a media-driven agency that believes in a new model of communication. The team is made by media professionals who are constantly updated on new emerging techologies and digital platforms. We ensure that contents and execution are optimized to each specific media channels. The communication unit works closely with media managers and it is also specialized in direct response and lead generation campaigns activation.

We support clients in building full-funnel marketing strategy, focusing on traditional and digital channels.

On top of our expertise in media buying and planning, we also support clients in customer journey definition, data analysis, CRM and marketing automation.