Hispanic Group is a specialized minority owned certified agency that serves as a cultural link to the evolving US Hispanic market. With a strategic approach to media, we assist Latin American companies in achieving success in the US Hispanic market and expand into Latin America. Our expertise lies in effective segmentations that ensure consumers embrace products in their own language and customs.

As a full-service agency, we provide comprehensive support to clients across all the Americas, enabling them to reach and engage multicultural audiences and achieve their business objectives.

With 22 years in business, we are based in Miami with offices in Mexico and Peru.

We combine a wide range of key sector skills with our comprehensive services, including research, all media strategy, planning, buying, and optimization. We also have an in-house audio-visual production team, where we create content in various languages for our clients and other agencies. We understand the importance of data-driven decision-making and offer expertise in business analytics to provide valuable insights and drive strategic marketing efforts. Our agency excels in performance marketing, leveraging innovative techniques to maximize ROI and achieve measurable results for our clients. Additionally, we are known for our quick turnaround, ensuring that client needs are met efficiently and effectively. With our integrated approach and expertise in these key sector skills, we are well-equipped to deliver success in the evolving US Hispanic market and beyond.